Brahma Blue Resorts – Hotel Branding Case Study

Brahma Blue Resorts is a luxury resort located on a private sanctuary across the lagoon in San Pedro, Ambergris Caye, Belize’s most popular travel destination-known fondly as “La Isla Bonita.” With its tranquil villas, waterfront views, and boutique charm, Brahma Blue offers guests a secluded escape in paradise.

To create a strong and consistent brand presence, founder Sunny partnered with Brandspurt for an end-to-end hotel branding and communication strategy. We developed a refined brand identity that resonated with the exclusivity and serenity the property offers. Every touchpoint-from visual language to tone-was aligned with this positioning.

We designed a bespoke WordPress website that not only reflected the beauty of the resort but also made it easy for guests to discover accommodations, amenities, and experiences. Clean visuals, intuitive flow, and strong messaging made the site a central piece of the resort’s guest journey.

As part of the project, we also developed elegant business cards and communication templates that maintained brand integrity across all offline interactions.

Beyond design, we implemented on-page SEO best practices and provided hands-on support with hotel listing optimization on platforms such as Booking.com, TripAdvisor, and Agoda, ensuring consistent presentation, better discoverability, and increased direct bookings.

“Brandspurt captured the soul of Brahma Blue. From our website and business cards to our listings on global platforms, everything now reflects the peaceful, elevated experience we offer. Guests notice the difference-and so do we.”
– Sunny, Founder, Brahma Blue Resorts