Biriyani Hut – Restaurant Branding Case Study

 Biriyani Hut, an emerging Indian food chain in Queensland, needed a distinctive brand to set them apart in a saturated hospitality market. Brandspurt crafted a bold, culturally rich brand identity that reflects the flavors and vibrancy of the biriyani experience.
The logo was inspired by traditional Indian motifs while maintaining modern design sensibilities. Packaging design, menu layouts, staff uniforms, and promotional flyers were also developed to ensure a consistent customer experience—from dine-in to takeaway.
Our design assets helped increase brand recall and footfall, contributing to a strong launch and repeat customers in the local food scene.

“The branding speaks to our culture and our food—it’s colorful, appetizing, and memorable. Customers often compliment our logo and packaging. Brandspurt nailed it!”
–Binody, Founder & Head Chef, Biriyani Hut